- Aussies reeling after discovering the true pronunciations of Chupa Chups
- The way to say it is 'Choopa Choops' or 'Chewpa Chewps'
- READ MORE: Aussie shoppers slam 'bizarre' fitting room act in clothing stores
Australians have been left stunned after discovering they may have been pronouncing one of the country's most iconic lollies wrong their entire lives.
The beloved Chupa Chups lollipop - a staple of childhood trips to the corner shop and supermarket checkouts - is actually supposed to be pronounced closer to 'Choopa Choops' or 'Chewpa Chewps', according to its Spanish origins.
But many Aussies insist they will continue saying it the way they always have: 'Chupper Chupps'.
The surprising revelation recently resurfaced online, leaving fans of the confectionery divided between those willing to embrace the Spanish pronunciation and those firmly sticking with the Aussie version.
The brand itself originates from Spain, and its name comes from the Spanish verb 'chupar', pronounced 'choo-par', which means 'to suck.'
Adding another layer to the lolly's unlikely history, the instantly recognisable flower-shaped logo was designed by famed surrealist artist Salvador Dalí in 1969.
Yet even with the linguistic explanation, plenty of Australians remain unconvinced.
'There's no way it's "Chooper Choops",' one person wrote after learning the supposed correct pronunciation.
The beloved Chupa Chups lollipop is actually supposed to be pronounced closer to 'Choopa Choops' or 'Chewpa Chewps', according to its Spanish origins
'I feel like I'm going to be saying "Chooper Choop" in a super ironic way for the rest of my life now,' another joked.
Others argued the debate was beside the point.
'We are not in Spain so the pronunciation is fine,' one commenter declared.
Some Australians even suggested the confusion may not be their fault at all.
Tammy, from Perth, said she investigated the issue and discovered that old Australian TV ads may have contributed to the mispronunciation.
'I've done a deep dive and it turns out the Chupa Chups marketing department might be the real problem here,' she explained.
'In the 80s and 90s Australian TV ads they clearly pronounce it "Chupper Chupps". Then we get to the 2000s, and suddenly the ads don't even say the name at all.
'So honestly, I think we can all relax. The company literally told Australians how to say it, and apparently it was wrong. Not our fault.
Tammy, from Perth, said she investigated the issue and discovered that old Australian TV ads may have contributed to the mispronunciation
'In the 80s and 90s Australian TV ads they clearly pronounce it "Chupper Chupps". Then we get to the 2000s, and suddenly the ads don't even say the name at all,' the Aussie revealed
'But you can change how you say it if you want to.'
The debate is far from the only time shoppers have discovered they have been saying a popular brand name incorrectly.
Fashion lovers were recently left confused after realising many people had been mispronouncing the Australian clothing brand Decjuba for years.
Adam, from the US, admitted in a video that he regularly walked past the store but had no idea how to say its name.
'There's this women's clothing brand I always walk past and I just don't know how to pronounce it,' he said.
Hundreds of Australians chimed in with their own guesses, with many saying they had been calling it 'Deckjuba', 'Deck-joba' or 'Deek-joo-bah'.
The brand later clarified that the 'j' is silent, meaning it is actually pronounced 'De-Cuba'.
Beauty fans have also faced their own pronunciation shocks.
Fashion lovers have been left in shock after discovering they have been pronouncing the name of a popular clothing brand wrong for years
Many assume Sol de Janeiro's famous Bum Bum Cream is pronounced exactly as it is spelled - but the Brazilian brand has confirmed the correct pronunciation is 'boom boom' cream.
The name comes from the Portuguese word 'boom boom,' which means 'bottom' or 'buttocks.'
Despite the explanation, some shoppers are still reluctant to change.
'Maybe I'm a silly billy too, but I've been calling it bum bum cream, not boom boom!' Alicia, from Victoria, said.
Another brand that has tripped up customers is skincare giant Cetaphil.
Many people instinctively pronounce it 'Set-a-fill', but the correct version is 'See-ta-fill.'
The company revealed the pronunciation in 2015, explaining the name was derived from cetyl alcohol, one of the product's main ingredients.
Still, if the Chupa Chups debate is anything to go by, Australians may continue saying it their own way - regardless of what the brand intended.
