Jaecoo takes another leaf out of JLR's book with Black Edition of its 'Temu Range Rover' - and it's considerably cheaper

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As the saying goes: imitation is the sincerest form of flattery. And that's certainly the tactic deployed by Chinese car firm, Jaecoo.

Its popular 7 SUV has already been dubbed the 'Temu Range Rover', with social media mums flocking to TikTok and Instagram to express their adoration for the Chinese family motors that's a fraction of the price of a lookalike Jaguar Land Rover product.

And Jaecoo - which is owned by China's largest car exporter, Chery - has taken another leaf out of the JLR book with the announcement of a 'Black Edition' variant.

It emulates the 'Black' series of Range Rovers seen in recent years, which provide super-stealth looks with black paint, wheels and accents to attract a younger audience.

Jaecoo says the blackout SUV it is the 'perfect recipe the UK likes', debuting the trim alongside a new range-topping SHS-P Black Luxury derivative with a longer petrol-electric range.

And true to Chinese car brands' form, the motor is considerably cheaper than a Range Rover equivalent; while the British SUVs typically cost around £200,000, the Jaecoo is just £36,500.

It will be available to order from dealers in May. 

Chinese SUV brand Jaecoo which is owned by Chery, has launched a Black Edition of its best-selling, viral Jaecoo 7 SUV

The bold visual upgraded to the plug-in hybrid SHS model - which can do a combined 745 miles of range or 56 EV-only miles - has undergone a blacked-out design treatment, including a black front grille, black logo suite across the vehicle and a black 'luxury' C-pillar badge.

Extra exterior accents include black mirrors, roof, roof rails, and wheels. Interior elements include a black headliner and sun visors, on top of the black seats and dash.

JLR has released similar versions of its SUVs over recent years, with the all-black styling believed to be popular among younger audiences.

Last year, it launched a Range Rover SV Black with a 4.4-litre V8 mild-hybrid, twin-turbo petrol engine producing 607bhp, which cost from £188,000. 

It too has sold a Range Rover Velar Black Edition and an Evoque Edition with black-on-black features.

Having already been branded the 'Temu Range Rover' since the launch of the 7 SUV, the Chinese brand's latest move to replicate its more expensive rival will likely draw more suggestions that it is following in JLR's tyre tracks.  

The SHS model, which has a combined range of 745 miles, is now available in the blacked-out colourway and will cost £36,500

The Black Edition includes a blacked-out design treatment; a black front grille, black logo suite across the vehicle and a black 'luxury' C-pillar badge.

Jaecoo has cemented itself in the UK market despite having only launched its first car here in January 2025.

The 7 was the car most purchased by private buyers in the 12-month period from its debut, topped the UK sales charts in the first month of this year, and is the third best-selling new model of 2026 so far.

In its debut year, Jaecoo shifted a total of 28,232 vehicles, making it the fastest-growing mainstream automotive brand in a decade.

Victor Zhang, its UK managing director, said: 'After such a strong first year, it’s crucial that we keep evolving. 

'The Jaecoo 7 SHS-P Black Luxury gives our customers even more visual impact and exclusivity, while the full-hybrid SHS-H opens up electrified performance at an extremely competitive price point. 

'Together, these new additions reaffirm our commitment to giving UK drivers more choice, more value, and more of what they want from a modern SUV.'

Inside the Jaecoo 7 SHS-P Black Luxury is black seats, dash, wheel and a black headliner and sun visors

Spot the difference: Last year, JLR debuted its £188k Range Rover SV Black Edition, which is the latest of a number of stealth-like, all-black trims launched 

Alongside the Jaecoo 7 SHS-P Black Luxury, Jaecoo is bringing out a SHS-H version which will come with a full-hybrid powertrain. This is a first for the Jaecoo 7 line-up.

This will be available in Pure and Deluxe trims and cost from £29,195. The SHS-H pairs a 1.5-litre turbo petrol engine with a self-charging hybrid system.

The combination delivers 221bhp, produces 125 g/km CO2 and up to 53mpg.

It has tweed cloth interior upholstery, a 13.2-inch infotainment screen, and many other comfort features and tech assists like front and rear parking sensors.

Upgrade to the Deluxe and this is bumped up to eco-leather upholstery, a 14.8-inch touchscreen and a better eight-speaker sound system. 

Thus SHS-H will also be available to order through Jaecoo’s 122-strong UK dealer network.