Can a budget keratin treatment really replace a costly salon visit? I put the viral at-home beauty buy to the test
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Want the keratin treatment look, but don't want to pay the keratin treatment prices? Well, you no longer have to, thanks to the ANSWR At-Home Keratin Treatment.
This at-home alternative to costly salon treatments has sold over 500,000 units by delivering salon-level results, and it may be the solution to protect your hair from the effects of winter.
The ANSWR At-Home Keratin Treatment tames frizz, smooths curls, and protects against humidity, providing sleek, shiny, and frizz-free hair for up to three months with just one application.
Easy to use, it involves spraying the treatment on clean, dry hair, leaving it for an hour, and finishing with a straightener for smooth, long-lasting results.
Shoppers can now also receive a free BeautyBento vanity bag (worth £32.90) on all orders over £19.90. The gift is added automatically to eligible carts.
In addition, Daily Mail readers receive an exclusive 15 per cent off with the code DAILYBEAUTY15. Offer ends March 3, 2026.
After using the ANSWR keratin treatment, Commerce Editor, Phoebe says her hair has 'never looked better'
If you're battling dry, unruly hair that gets endlessly tangled in the winter wind, the ANSWR At-Home Keratin Treatment could be the answer to your prayers
If you've been battling frizzy hair, unruly locks, or constant humidity-induced flyaways, this is the affordable solution you've been waiting for.
Designed to tame frizz, smooth curls, and protect your hair from humidity, the ANSWR At-Home Keratin Treatment promises to leave your hair looking sleek, shiny, and frizz-free for up to three months with just one application - and users say 'it really works'.
With hundreds of five-star reviews, it's earned a reputation as a 'game-changer,' with customers calling it the 'best hair treatment', 'a little bottle of miracle lotion' and praising it for delivering 'salon results at a fraction of the cost'.
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'I have naturally very curly brown hair, and I was getting breakage where it had been over-bleached,' one customer wrote. 'It feels so much better now, the breakage has stopped, and it is so easy to blow dry '
Another added: 'I have always been to the salon for keratin treatment ANSWR was just as good. Easy to do at home and a fraction of the price. Very happy!!'
And it's incredibly easy to use, as per reviews. Simply start with clean, dry hair and spray the treatment until it's fully saturated. Comb it through and let it sit for about an hour.
Then, rinse with water and finish by using a straightener, working in small sections until all strands are smooth. The brand claims results last for up to three months.
'This keratin treatment made my curls so moisturised and bouncy,' another user commented. 'This is officially my new go-to. Plus, I’m currently pregnant and needed a keratin treatment that was all natural, I love it!'
A fifth customer wrote: 'It's really easy to use. Just spray it on, leave it for a bit, rinse, dry, and straighten. No more frizz or straightening between washes. It's a game-changer for frizzy hair.'
Designed to give you the same results as salon treatments, this at-home keratin treatment comes in a 100ml spray bottle, enough for one to two applications, depending on your hair's thickness.
Leaving hair sleek, soft and shiny for up to three months, the ANSWR At-Home Keratin Treatment is an affordable alternative to costly salon trips
ANSWR shoppers will now receive a free BeautyBento vanity bag (worth £32.90) on all orders over £19.90
Georgiana Grudinschi, the 31-year-old entrepreneur behind ANSWR, created the treatment out of necessity.
After years of struggling with frizzy hair and spending a small fortune on salon keratin treatments, she realised that many women were facing the same issue: they wanted smooth, manageable hair but couldn't afford the expensive, salon-only treatments.
'After struggling with frizzy hair for years, I finally discovered salon keratin treatments. After my first salon keratin treatment, I was hooked on the results but dismayed by the £400 price tag for just a single treatment that I needed to do every third month,' Georgiana explained.
'It dawned on me that countless women must be in the same predicament, yearning for manageable hair but deterred by the cost. That realisation sparked my mission to democratize beauty by challenging the experts-only notion'.
If you're battling dry, unruly hair that gets endlessly tangled in the winter wind, the ANSWR At-Home Keratin Treatment could be the answer to your prayers
After years of testing, ANSWR launched its At-Home Keratin Treatment in 2019, winning multiple awards, including Best Hair Product of the Year at the 2021 Global Makeup Awards
What began as a personal challenge for Georgiana quickly became a passion project and global success.
After years of testing, ANSWR launched its At-Home Keratin Treatment in 2019, winning multiple awards, including Best Hair Product of the Year at the 2021 Global Makeup Awards.
With over 500,000 units sold, it has transformed the beauty industry by offering a healthier, chemical-free alternative to traditional salon treatments.
A great time to try it for yourself, ANSWR shoppers will receive a free BeautyBento vanity bag (worth £32.90) on all orders over £19.90. The gift is added automatically to eligible carts. In addition, Daily Mail readers receive an exclusive 15 per cent off with the code DAILYBEAUTY15.
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